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The Freshworks Experience event, held on September 10, 2024, at the Grand Hyatt in Kuala Lumpur, was a remarkable gathering focused on the transformative power of AI in enhancing customer and employee experiences. Key highlights included:Engaging Keynotes: Simon Ma, Managing Director of Freshworks Asia, delivered an insightful keynote on leveraging Gen AI to elevate experiences, setting an inspiring tone for the event.Diverse Panel Discussions: The event featured a panel discussion moderated by Malcolm Koh, Head of CX Advisory at Freshworks, with industry leaders sharing their insights on AI-driven productivity and efficiency.Breakout Sessions: Attendees participated in specialized breakout sessions exploring customer and employee experiences, showcasing real-world applications of AI in business.Networking Opportunities: The event concluded with a networking session, allowing participants to connect and discuss potential collaborations, fostering a sense of community among professionals.Overall, the Freshworks Experience successfully highlighted innovative strategies for integrating AI into business practices, making it a must-attend event for industry leaders looking to stay ahead in a rapidly evolving landscape. The Ortus Club's involvement in organizing this event further underscored their commitment to facilitating meaningful connections and knowledge sharing within the business community.
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